Högsta kvalitet, hantverkskunnande och innovation. Detta är de kärnvärden som har präglat Falkes företagshistoria i 125 år.
Den populära strump- och socktillverkaren ville följa sina kunder hela vägen på sociala medier med iögonfallande performance ads. Olika innehåll testades mot varandra i många split-test för att på bästa sätt nå målgruppen och därmed driva på den internationella skalningen.
Resultatet: många konverteringar och slutsålda produkter.
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